Carhartt Newsroom

Detroit Digs

Pashon Murray is the founder of Detroit Dirt (, the city's first composting company established to eliminate forgotten parcels of land and turn them into urban farming grounds to feed and revitalize the community. Recently featured in a national Ford ad campaign promoting the message that working hard for what you are passionate for in life is truly the key to living the American dream, Pashon's venture in urban renewal is driving one of many efforts to rebuild the city of Detroit. Pashon believes that rolling up your sleeves and getting your hands dirty is not only good for the soul, it's also good for the community. Carhartt, a company steeped with a rich 125-year Detroit history shares Pashon's passion for working hard and "Outworking Them All" - so much so that we also featured this hard working young lady on our Crafted in Carhartt blog.